PROJECT DETAILS:
An annual event that creates a platform for local businesses to exhibit their products for sale in an indoor market format, The Gift Fair relocated to a new venue and, with that, wanted to revise their corporate image. We decided on using illustrations of proteas, as a connection to the local focus of the exhibitors. The colour scheme of pink, green and white is in perfect harmony with the illustrations, while aiding legibility through contrasting backgrounds.
DESIGN TYPE:
Brand Development
CLIENT:
The Gift Fair
DATE:
October 2021
USAGE:
Various Channels